by Sachin Sawant | May 8, 2021 | Blog, Linkedin, Loyalty Industry, News
As corporates transition from a Brand & Business- centric structure towards a Customer-Centric or retail structure – the impact cuts across the organization functions as we know it, financial reporting (eg by brand/business profitability vs Customer profitability...
by Sachin Sawant | Dec 22, 2020 | Linkedin
On World Statistics Day, a group of loyalty marketers in India collated their favourite loyalty statistics to help define what true success looks like for us in loyalty. Mala Raj is a seasoned loyalty consultant who detailed some broad yet useful benchmarks for what...
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