Forced Redemption

Forced Redemption

#loyaltyprograms #loyaltymarketing #redemption #forcedredemption #brandvouchers #saksfirst #carrefourmyclub #harrodsrewards #neimanmarcusincircle #nordyclub There’s something to be said for forced redemption of loyalty currency. Wipes liability off periodically...
Paid Loyalty-part3- Privilege Paradox

Paid Loyalty-part3- Privilege Paradox

This is the third post in a series on Paid Loyalty. If you would like to read the other posts here are the links: Paid loyalty programs- manna from heaven? Paid loyalty programs- part2 – challenges  The first post described the nature of paid loyalty programs and...